Mistakes

advice & stories

Rachel P. Goldstein

Rachel Goldstein/Mistakes

President, Agent of Change

A: At one particular event our step and repeat didn’t arrive from UPS. My client was furious, and on top of that I had to go on stage, act like nothing ...

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PBJaneWurwand_250

Jane Wurwand/Mistakes

Founder and Owner, Dermalogica

A: We’ve been lucky as a company—there have not been disastrous mistakes. This is because we have resisted the urge to diversify. We didn’t expand into an array of hair-care, we ...

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Marla Malcolm Beck Headshot_1

Marla Malcolm Beck/Mistakes

CEO and co-founder , Bluemercury

A: I really believe you can have anything you want as long as you are focused on a specific goal and develop a plan to get there.  I was actually waitlisted ...

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Diana Verde Nieto/Mistakes

Founder & CEO, Positive Luxury

A: I set up a company in Singapore with a business partner and it didn’t work out. I then returned to the UK and explored social enterprise, but it just didn’t ...

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Tina Aldatz -photo_1 copy

Tina Aldatz/Mistakes

Founder, Foot Petals

A: Good question. Because of the success of Foot Petals, I entertained the idea of doing a men’s line as well.  Then I realized that men buy about one pair of ...

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Tanya Becker_Headshot copy_FINAL

Tanya Becker/Mistakes

Co-Founder , Physique 57

A: Unfortunately, I have had more than my share of “mistakes” to single one out. I like to think every one I have made has helped bring me to a deeper ...

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