Mistakes

advice & stories

DVN Profile

Diana Verde Nieto/Mistakes

Founder & CEO, Positive Luxury

A: I set up a company in Singapore with a business partner and it didn’t work out. I then returned to the UK and explored social enterprise, but it just didn’t ...

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Tina Aldatz -photo_1 copy

Tina Aldatz/Mistakes

Founder, Foot Petals

A: Good question. Because of the success of Foot Petals, I entertained the idea of doing a men’s line as well.  Then I realized that men buy about one pair of ...

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Alle Fister_Photo_1

Alle Fister/Mistakes

Principal, Bollare Communications

A: So…would you like these alphabetically or chronologically…! YES, no doubt about it, a mistake learned first-hand with your own dollars, emotion, and time sticks with you! Attention to detail in a ...

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Jennifer Hyman

Jennifer Hyman/Mistakes

CEO & Co-founder, Rent the Runway

A: I could not agree more with that statement. As an entrepreneur, I am constantly learning by doing every day. You cannot be afraid of failure or of hearing the word ...

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KatiaBeauchamp

Katia Beauchamp/Mistakes

Co-founder, Birchbox

A: Mistakes are definitely a regular part of this experience, but I try not to frame them as mistakes. While cliché, framing mistakes as opportunities is an important mechanism to not ...

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PBJaneWurwand_250

Jane Wurwand/Mistakes

Founder and Owner, Dermalogica

A: We’ve been lucky as a company—there have not been disastrous mistakes. This is because we have resisted the urge to diversify. We didn’t expand into an array of hair-care, we ...

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