Innovation

advice & stories

Adelaide Lancaster

Adelaide Lancaster/Innovation

Co-founder, In Good Company

A: Businesses need to change and evolve in order to survive and stay viable in the marketplace. But the pressure to always be doing something ground-breaking is a trap. Innovation is ...

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Marla Malcolm Beck Headshot_1

Marla Malcolm Beck/Innovation

CEO and co-founder , Bluemercury

A: The best ideas and innovation for us comes from the field – our makeup artists, estheticians and our clients. I try to travel between our stores and talk to our ...

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Natalia Oberti Noguera

Natalia Oberti Noguera/Innovation

Founder & CEO, Pipeline Fellowship

A: Create several pilots and test! Apply lessons learned and iterate. You may end up with a new path that may not have even been one of the initial business development ...

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Tina Aldatz -photo_1 copy

Tina Aldatz/Innovation

Founder, Foot Petals

A: You have to weigh the costs and benefits and decide what you are getting out of each deal, beyond just profits. I ask:  is this going to build brand awareness? ...

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RLevy1

Rayah Levy/Innovation

Director & CEO, ArtéQuesta

A: At ArtéQuesta, we are surrounded by masterful fine art that inspires us each day and master artists who push the boundaries of thinking and creativity. We also work in our ...

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Maureen Lippe

Maureen Lippe/Innovation

Founder & CEO, Lippe Taylor

A: We have a very unique space, which fosters creativity. We have “huddle areas” where staff can get away and brainstorm, we have an open plan space which fosters integration and ...

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