Entrepreneurship

advice & stories

rachel

Rachel Hofstetter/Entrepreneurship

Co-founder, Guesterly

A: Having someone else to bolster—and who can bolster you—is a lifesaver. It might be another entrepreneur at a similar stage, a co-founder, a friend who “gets it,” a coach, or ...

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Liz Dennery Sanders

Liz Dennery Sanders/Entrepreneurship

Founder & CEO, SheBrand

A: Persevere. You will inevitably encounter a lot of negativity when you’re first building your business. People will tell you that it can’t be done. You’ll probably hear the word “no” a ...

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LOREN RIDINGER

Loren Ridinger/Entrepreneurship

Senior Vice President, Market America & Shop.com

A: 1. Hire young, inexpensive, hungry people who are willing to work and are full of energy. 2. Focus on function. Know how you want to get from point A to point ...

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Stephanie Newby

Stephanie Newby/Entrepreneurship

Managing Director, Golden Seeds

A: My advice is to keep bootstrapping for as long as possible – and at least until you are totally confident that you have the business model nailed, and that you ...

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Shama Kabani

Shama Hyder/Entrepreneurship

Founder & CEO, The Marketing Zen Group

A: The best advice is to listen to your marketplace. Truly listen to their needs, and then deliver on that. As we were growing, we noticed that we’d consult with clients ...

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Yao Huang

Yao Huang/Entrepreneurship

Managing Partner, The Hatchery

A: For bootstrappers, the  best advice is to set a budget to get through phase 1, which is getting a prototype up and running and getting some traction. Focus on getting ...

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